On Google Apple Maps Bing Co. you want to impress at first glance and that is only possible with a well chosenmeaningful cover photo. Look at the pictures Which coffee shop would you rather have a coffee at A perfect cover photo for your Google Business Profile is the key to success – but there is more to it than just skipping Street View images. In this articleyou'll learn why pictures are so important for your local profiles. We will give you best practices on how to present your location profiles with attractive images. Why images are important for your business profile Images have a decisive advantage over the written word They can convey a message within a millisecond that would have to be formulated in many sentences.
In additionthe attention span online is getting shorter and shorter whatsapp mobile number list and texts are read less and less. That doesn't mean that copy is superfluous. But companies have to position themselves better in terms of images in order to pick up consumers in their customer journey. Proper use of images and photos is crucial to staying in control of brand image and attracting more customers. We have compiled the three most important reasons for this Fact You need images to be visible. A Google search is about providing the best possible search experience. For exampleif you search for "coffee shop nearby," Google will prioritize results with matching images. And what can be shown with an empty profile In organic and especially local searchesthe visual aspect is becoming increasingly important.
Nowadays Google usually includes images in the local search results to make it easier for the user to make a decision. Good pictures in your company profile are therefore essential in order to be visible. Google SERPs show results with images. Todayalmost all local search results have images that make it easier for customers to decide. Fact More images means more views and more clicks.pany profiles with images are not only preferred in the local search resultsbut also record more conversions. Google itself says "Companies that present themselves with images receive more requests for directions and more clicks on links to their websites." In a survey by Uberall one in five respondents percent said images are a key influence on their local purchasing decisions.