Integration and creation of graphic design and digital media technology in the new media era. The rapid development of media technology has injected new vitality into traditional graphic design. Graphic designers can use digital media technology to discover new Develop space for artistic design innovation. Keywords: graphic design; media technology; integration; creation Graphic design needs innovation. In the era of image flooding, media technology is unprecedentedly developed, and graphic design needs to break through its own boundaries with the help of new technologies, increase the depth of the work, and effectively convey information. Graphic design has formed a complete system from theory to practice, and is basically mature in discipline and professional construction. Graphic design enables emotion and information to be communicated effectively by organizing the form and structure of visual elements such as text, graphics, and color. Graphic design is a typical fringe discipline. As a design art, it can be combined with different forms of media. At the level of communication technology, graphic convert raster to vector design needs information carriers. The development of modern media technology provides space for the innovation of graphic design form and content, and the scope of graphic design will continue to expand. The current digital media technology revolution has brought mankind into the era of globalization of information dissemination. Art design is experiencing "digital survival", and the theoretical and practical aspects of graphic design will also face changes.
Reflects the popularity and breadth of graphic design. In fact, the "depth" that graphic design should have requires more research and discussion, and there is currently the most lack of works with depth. 1. Development of media technology and characteristics of media From movable type printing, to the birth of photography and the revolution of phototypesetting technology, to the rapid development of computer and Internet technology, media technology has never stopped developing.